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LGBTQ* Graphs, Charts and Statistics

From Speak Up and Speak Out

LGBTQ* Graphs, Charts and Data

Religion and Support Of LGBTQ* Issues 

(focusing in text on gay/lesbian issues within the polls)

By now we have all seen Gov. Rick Perry’s “Strong” video which implies that as a Christian, gays and lesbians are not equal in representation and consideration within the United States. But how do Christians feel? More so, how do most religions feel about same-sex marriage and gays and lesbians in the military?

The above graph is supplied by THE PEW FORUM which over the last few years has continued to poll and graph religious views and voting practices on many issues including same-sex/gay marriage, education, government, bioethics and politics. 

The above graph indicates a growing support for those who identify with a religious affiliation and their support for LGBTQ* rights and equality. Those numbers also grew among religious groups before the repeal of Don’t Ask, Don’t Tell when polled about their support of lesbians and gays in the military.

The graph below highlights the levels of education completed in relation to religious identification. It is interesting to note that the higher one’s education/the deeper one’s pursuit of  knowledge reflects a higher acceptance and support for LGBTQ* issues.

LGBTQ* Consumers and Marketing

(From Marketing Charts)

To determine what motivates purchasing decisions of gays and lesbians, a study by New American Dimensions, LLC and Asterix Group divides the gay and lesbian market demographic into five distinct segments, highlighting a wide range of lifestyles, values and consumption preferences.

The five segments, according to the study:

• Super Gays - Educated, sophisticated activists, most likely male: 26%
• Habitaters - serious, responsible, older, likely in a stable relationship: 25%
• Gay Mainstream - high gay identity, conservative, low profile: 23%
• Party People - youthful, cutting edge, risk-takers, residing in big cities: 14%
• Closeted - lowest gay identity, older, single: 12%

The study also includes gay and lesbian lifestyle information:

• 55% of gay and lesbian couples share financial responsibilities.
• Two-thirds of lesbians reside outside big cities, with over one-third of that group living in small towns or rural areas.
• 58% of gay men reside outside cities, with a quarter of that group living in small towns or rural areas.
• Two-thirds of gays and lesbians report discrimination and stereotyping for being gay.
• Over three-quarters of gays and lesbians report feeling safer in gay neighborhoods.
• The average age of realizing one’s gay identity is 15.
• Over 70% agree with the statement, “Being gay is an important part of who I am.”
• However, like other segments of the general population, gays and lesbians identify themselves primarily by gender and ethnicity and secondarily by their sexual orientation.